8/14/2023 0 Comments Epoch movie box officeThat’s because Miller has become a controversial figure in recent years due to legal troubles and assault allegations. Another roadblock is that “The Flash” landed on the big screen without a traditional promotional push. Unless its box office fortunes rebound, “The Flash” looks to fall more closely in line with Dwayne Johnson’s $200 million-budgeted “Black Adam,” which opened last year to $67 million and failed to reach $400 million globally, ultimately losing money in its theatrical run.Īnalysts believe that several factors, one of them being those unenthusiastic audience reactions, are to blame for the film’s weak initial turnout. “The Flash” also stumbled at the international box office with $75 million from 78 markets, bringing its global tally to $139 million. “There have been similar openings that grew into big numbers,” he adds, referring to 2015’s “Ant-Man,” which opened to $57 million and ended with $519 million worldwide, as well as 2018’s “Aquaman,” which debuted to $67.4 million and finished at $1.15 billion globally. Gross, who runs the movie consulting firm Franchise Entertainment Research. “This is a weak three-day opening for a superhero ,” says David A. Without positive audience scores or strong word-of-mouth, “The Flash” will struggle to rebound in the coming weeks, especially as summer season heats up with the release of “Indiana Jones and the Dial of Destiny” on June 30, “Mission: Impossible – Dead Reckoning Part One” on July 12 and Christopher Nolan’s “Oppenheimer” on July 21. (Cameos abound!)īut a tepid “B” CinemaScore from opening weekend crowds suggests that the moviegoing masses didn’t entirely agree with the lavish praise bestowed on the film by the people who made it. Directed by Andy Muschietti, the story picks up as Miller’s Barry Allen a.k.a The Flash travels back in time to prevent his mother’s murder and inadvertently cracks open the DC multiverse. worked hard to convince the public that the film is “one of the greatest superhero movies ever made,” per newly minted DC Studios co-chief James Gunn. In the lead-up to “The Flash,” executives at Warner Bros. Worse, they were pricy endeavors, costing $200 million to make and roughly $100 million to market, so they are shaping up to be huge disappointments in their theatrical runs. Both films fell short of already-low expectations. “The Flash” stumbled with $55 million and “Elemental” collected just $29.5 million in their respective debuts. This weekend’s two new releases were once expected to ignite the summer blockbuster season instead, both entirely missed the mark. “ The Flash,” a superhero adventure starring Ezra Miller, emerged victorious over Pixar’s “ Elemental” in a battle of box office lightweights.
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